Pay-per-click marketing, also known as Cost-Per-Click advertising (CPC) is a great way to get targeted visitors to your site, but it's financially risky if you don’t know what you are doing. Search engines and services, such as Google or Yahoo provide sponsored listings on a bidding basis. The more you bid for a particular keyword or phrase, the higher up your ad will be displayed. Clicking on your ad takes the user to your website and you pay the amount you’ve bid or lower, dependant on your competitiors bids. Bids on keywords and phrases change on a daily basis, so ongoing management is usually required for a good ROI.

We can set up your campaigns for you, advising on advertisement wording and budget, research the best keywords for your industry and manage the campaigns short or long term if necessary. We can also teach you how to set-up your own Google adwords campaign and how to manage it going forward.